Car traffic data

Track car traffic data across more than 4,000 retail sites in France

With car traffic data, you get a clear picture of actual traffic levels around the retail locations you are analysing and the commercial units you are marketing.

Combined with data produced by Codata, car traffic analysis meets the day-to-day research and analysis needs of retail and commercial real estate professionals.

Flux voitures : visualisation dans l'interface cartographique Codata
Flux voitures dans une zone commerciale

What is it used for?

Available for retail locations in France, car traffic data allows you to:

  • Visualise road traffic on a commercial site or around a location of your choice
  • Objectively compare multiple commercial units or areas using our comparison tool
  • Analyse and characterise traffic around a location and conduct footfall and traffic studies
  • Identify areas exposed to competition
  • Assess the value of a retail location or a commercial asset

What data is available in our solution?

Key features of car traffic data

Several types of information are available to carry out in-depth traffic analysis around a location:

  • Breakdown of car traffic by hour and by day
  • Total number of cars over a 12-month period

Visualisation of car traffic data within the Codata map interface

The Codata map interface allows you to display car traffic data in order to visualise your traffic analyses on accurate, downloadable maps.